Brand Networks is a leading technology company focused on transforming human connection into brand performance. They specialize in powering the largest employee and local influencer programs globally for prominent brands and retailers.
Core Features:
- Employee Creator Platform (BN Influencer): An AI-powered solution that empowers employees to become brand advocates by creating authentic content. This platform democratizes content creation, allowing anyone within an organization to act as an external influencer without requiring specialized skills.
- Aimy Ads: A conversational AI platform designed to democratize media buying. It enables businesses of all sizes to plan, execute, optimize, and analyze paid media campaigns in-house, reducing the need for dedicated media buying expertise.
- Creator Program Management: Comprehensive services for building and managing employee advocacy programs, turning the workforce into brand ambassadors.
- Media Buying Services: Strategic media buying powered by AI and expert optimization, covering campaign planning, execution, and optimization.
- Partner Engineering: Custom integrations and technical solutions to build seamless connections for businesses.
Key Differentiators:
- 15+ Years of Proven Expertise: With over 15 years in ad tech, Brand Networks has deep experience in creator advocacy and media buying, leading to long-term client relationships.
- Democratized Creation & Buying: Their platforms are built to empower individuals and teams, regardless of their technical or creative background, to participate effectively in marketing efforts.
- Scalability: Solutions are designed to help businesses scale their programs without necessarily increasing headcount, leveraging automation for efficiency.
- Comprehensive Roadmaps: Brand Networks provides strategic guidance for businesses at all stages of their creator or media journey, from inception to enterprise growth.
Target Users:
Brand Networks serves a wide range of businesses, including:
- Brands and Retailers: Companies looking to leverage their employees and local communities to amplify their brand presence and drive performance.
- Marketing Teams: Teams seeking to enhance their influencer marketing strategies and media buying capabilities.
- Businesses of All Sizes: From startups to large enterprises, Brand Networks offers solutions tailored to different needs and resources.
Overall Mission:
Brand Networks aims to empower every business, regardless of size or resources, to connect with their audience through equitable marketing and advertising solutions. They believe in the power of authentic connections and aim to make sophisticated marketing tools accessible to everyone.
