AdWhiz

AdWhiz: Revolutionizing Ad Management with AI

AdWhiz is a cutting-edge, AI-powered platform designed to transform how businesses manage their online advertising campaigns across Google Ads and Meta (Facebook) Ads. It offers a comprehensive suite of tools, including instant audit reports, an intelligent AI dashboard with daily health scores and actionable recommendations, and a powerful MCP API for developers and agencies seeking programmatic control. AdWhiz aims to democratize sophisticated ad management, making it accessible, efficient, and highly effective for users of all technical backgrounds.

Core Offerings:

1. AI-Powered Audits: AdWhiz provides both free mini-audits and detailed paid audit reports that analyze ad accounts in depth. These audits go beyond surface-level metrics, identifying wasted spend, underperforming campaigns, creative fatigue, keyword inefficiencies, and budget misallocations. The process is remarkably fast, with mini-audits completing in under 60 seconds.

2. AI Dashboard: The central hub for campaign oversight, the AI dashboard offers a daily health score for ad accounts, providing a quick snapshot of performance. It generates AI-driven recommendations that can be applied with a single click, simplifying optimization. Features include spend trend analysis, AI chat for natural language queries about ad data, and a campaign creation wizard. It supports both Google Ads and Meta Ads, with Chinese (zh-CN) localization available.

3. MCP API: For developers, agencies, and advanced users, AdWhiz offers an MCP (Model Context Protocol) API. This API exposes 47 Google Ads management tools, allowing for programmatic control over campaigns, keywords, bids, budgets, and more, all through natural language commands. It integrates seamlessly with popular AI coding environments like Claude Code, Cursor, Windsurf, OpenClaw, and any other MCP-compatible tool. Authentication is flexible, supporting OAuth for browser-based sign-in (eliminating the need for API keys) or traditional API key authentication.

Key Features and Benefits:

• Instant Audits: Receive comprehensive AI-driven audits in under a minute, highlighting critical areas for improvement and potential cost savings.
• Wasted Spend Identification: Automatically detects and quantifies wasted ad spend across various campaign elements, from irrelevant search terms to underperforming ad creatives.
• CPA Optimization: Provides strategies and recommendations to reduce Cost Per Acquisition (CPA) by optimizing bids, targeting, and keyword selection.
• Multi-Platform Support: Seamlessly manage and audit both Google Ads and Meta (Facebook/Instagram) Ads from a unified dashboard, offering a holistic view of your advertising efforts.
• Multi-Account Management: Designed for agencies and power users, AdWhiz allows for the management of multiple ad accounts, organized into groups, with cross-account overviews and bulk auditing capabilities (available on higher-tier plans).
• AI Dashboard with Health Scores: Get a daily, easy-to-understand health score for your ad accounts, along with prioritized, actionable recommendations.
• One-Click Optimization: Apply AI-generated recommendations directly from the dashboard, saving significant time and effort.
• Natural Language Queries: Use the AI chat feature to ask questions about your ad data in plain English, receiving insights and reports without complex data manipulation.
• 47 MCP Tools: Access a vast toolkit for managing Google Ads programmatically via the MCP API, enabling advanced automation and integration with AI coding assistants.
• Developer-Friendly Integration: Flexible authentication options (OAuth, API Key) and compatibility with leading AI development tools make integration straightforward.
• Security: Employs robust security measures, including OAuth2 for account connections and AES-256-GCM encryption for stored credentials, ensuring data privacy and security.
• Cost Savings: By identifying inefficiencies and automating management tasks, AdWhiz helps reduce ad spend waste and optimize budget allocation, leading to a higher Return on Ad Spend (ROAS).
• Time Savings: Automates time-consuming manual tasks, freeing up marketers and developers to focus on strategy and growth.

Target Audience:

AdWhiz caters to a diverse user base:

• Marketers: Small to medium-sized business owners, marketing managers, and PPC specialists who need efficient tools to audit, manage, and optimize their Google and Meta ad campaigns without deep technical expertise.
• Agencies: Digital marketing agencies managing multiple client accounts can leverage AdWhiz for streamlined audits, performance monitoring, and client reporting, improving efficiency and client results.
• Developers & AI Enthusiasts: Developers, data scientists, and AI practitioners who want to integrate Google Ads management into their AI workflows, custom scripts, or automated agents using the MCP API.

Use Cases:

• Quick Performance Check: Run a free mini-audit to quickly assess the health of a Google or Meta Ads account and identify immediate optimization opportunities.
• Deep Dive Analysis: Purchase a $99 full audit report for a comprehensive, actionable plan to improve campaign performance and reduce wasted spend.
• Daily Optimization: Utilize the AI dashboard for continuous monitoring, receiving daily health scores and one-click recommendations to keep campaigns performing optimally.
• Automated Campaign Management: Integrate the MCP API with AI coding tools to automate tasks like campaign creation, bid adjustments, keyword management, and budget optimization based on predefined goals.
• Agency Reporting: Generate clear, concise audit reports and dashboard insights for clients, demonstrating value and performance improvements.
• Custom Ad Management Solutions: Build bespoke ad management solutions by leveraging the 47 MCP tools via the API, tailored to specific business needs.
• AI Agent Integration: Enable AI agents (like those from OpenClaw) to autonomously manage ad campaigns by providing them with access to AdWhiz's tools through the MCP protocol.

Technical Architecture and Security:

AdWhiz is built on a modern, scalable cloud infrastructure. It utilizes official Google Ads and Meta Ads APIs for data retrieval and campaign modification, ensuring compliance and data integrity. Security is paramount, with OAuth2 being the primary method for account authentication, providing secure, token-based access. All sensitive credentials are encrypted using industry-standard AES-256-GCM. The platform operates with a read-only default for audits, and any modification actions require explicit user confirmation, ensuring user control and preventing accidental changes. The MCP API is designed as a stateless HTTPS service, adhering to the Model Context Protocol, which facilitates easy integration and scalability. Tool manifests are automatically discovered, simplifying the process for AI tools to utilize AdWhiz's capabilities.

Pricing Model:

AdWhiz offers a tiered pricing structure to accommodate different user needs:

• Free Mini-Audits: 5 free mini-audits are available to all users, providing a taste of the platform's capabilities.
• Full Audit Report: A one-time purchase of $99 for a comprehensive PDF audit report.
• Pro Plan ($79/mo): Includes the AI dashboard, 500 MCP API calls/month, support for 1 Google Ads + 1 Meta Ads account, and access to all 47 MCP tools.
• Business Plan ($249/mo): Offers multi-account management (up to 5 ad accounts), 2,000 MCP API calls/month, cross-account overview, bulk audits, and priority support.
• Enterprise Plan ($799/mo): Provides unlimited ad accounts, 10,000 MCP API calls/month, white-label readiness, and dedicated support.

Unique Selling Propositions:

AdWhiz distinguishes itself through its unique combination of:

• AI-Native Approach: From audits to daily management and programmatic control, AI is at the core of every feature.
• Dual Platform Support: Comprehensive management for both Google Ads and Meta Ads in a single interface.
• Developer Accessibility: The MCP API and flexible authentication make advanced ad management accessible to developers and AI enthusiasts.
• Time and Cost Efficiency: Significant savings in both time and ad spend through automation and intelligent optimization.
• User-Friendly Interface: Despite its powerful capabilities, the platform is designed to be intuitive for users of all skill levels.

In conclusion, AdWhiz represents a significant leap forward in digital advertising management. By harnessing the power of artificial intelligence, it simplifies complex tasks, provides deep insights, and empowers users to achieve better results with less effort, making it an indispensable tool for modern marketers and developers alike.